{"id":5628,"date":"2012-06-24T13:06:44","date_gmt":"2012-06-24T18:06:44","guid":{"rendered":"https:\/\/meganstrange.com\/?p=5628"},"modified":"2012-06-24T13:08:17","modified_gmt":"2012-06-24T18:08:17","slug":"book-review-platform-get-noticed-in-a-noisy-world","status":"publish","type":"post","link":"https:\/\/meganstrange.com\/?p=5628","title":{"rendered":"Book Review: Platform"},"content":{"rendered":"

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“Whether you like it or not, people are talking about you, your brand, or your organization online.\u00a0 Right now.\u00a0 Do you know what they are saying?\u00a0 Do you like<\/em> what they are saying?” Michael Hyatt<\/a>, Platform: Get Noticed in a Noisy World<\/em><\/a><\/p>\n

I’ve been a faithful reader of Michael Hyatt’s blog for the past few years.\u00a0 I also follow him on Twitter<\/a>.\u00a0 Michael Hyatt does an outstanding job of connecting with his followers in a way that is both authentic and intentional.\u00a0 The same holds true for his newest book, Platform: Get Noticed in a Noisy World<\/em>.\u00a0 As a regular reader of his blog and his tweets, I can say that I didn’t really pick up much new material in the book.\u00a0 However, Michael was very upfront at the beginning of the book in stating that this book is a collection of several things he has blogged about.\u00a0 I am really glad I went ahead and read the book anyway.\u00a0 This book is a great resource for anyone that desires to be intentional about furthering the vision of their organization, product, brand…or even just their own thoughts and dreams!\u00a0 I read Platform<\/em> in an afternoon with no trouble at all.\u00a0 Michael writes in a way that is engaging and almost conversational.\u00a0 The theme of this book is simply that he wants to help leaders.\u00a0 It reminds me of a phrase that I’ve heard Andy Stanley<\/a> say on several occasions, “Helping leaders go further…faster.”<\/p>\n

I highlighted several things while reading and have posted those notes below.\u00a0 Do yourself a favor and pick up<\/a> a copy of Platform today…and while you are at it, pick up a few copies for the leaders in your life that honestly desire to make a difference in this culture!<\/p>\n

In order for you to be successful in today’s business environment, you need two things: a compelling product and a significant platform.\u00a0 Loc 255<\/p>\n